“Through visual allegories and pop aesthetics each character uses their own singularities to provoke the viewer and challenge social and aesthetic norms,” according to French photographer and art director Pol Kurucz when talking about his latest editorial 'BOR3D'. “The series mixes fashion and fine art features atypical models and creations from fresh Brazilian fashion brands to portray young women reinventing their own powerful, surrealistic universe out of boredom.”